4 lessons on navigating legacy, leadership and visibility in modern business
Everybody’s entrepreneurial journey is somewhat different, but certain qualities or themes seem to appear in some of the best-known stories: resilience, urgency, adaptability and integrity. The founders we admire most often share a blend of these traits—and what’s striking is how many have captured them in writing, in memoirs that detail their most pivotal moments. […]
The founder’s journey: 4 themes to bring clarity and inspiration to your story
Everybody’s entrepreneurial journey is somewhat different, but certain qualities or themes seem to appear in some of the best-known stories: resilience, urgency, adaptability and integrity. The founders we admire most often share a blend of these traits—and what’s striking is how many have captured them in writing, in memoirs that detail their most pivotal moments. […]
Unleashing the power of storytelling to find (and keep) top talent
When businesses consider the resources they need to succeed, they tend to plan ahead. Way ahead. In our storytelling business, we work with printers a lot—and if a company history book is to be published on time for a client’s milestone anniversary, we need to lock down that printer at least a year in advance. […]
Storytelling for family offices: passing values to future generations
When it comes to things most people don’t like to talk about, money is right up there. According to one survey, our aversion to the topic ranks higher than even religion or politics. It may be that a lot of our reticence is psychological or philosophical in nature: People with wealth may fear being unable […]
Why C-Suite executives need to master great storytelling
Many people promoted into leadership get there thanks to functional brilliance. They prove their genius with the numbers or have a stellar record in sales. They deliver for the company in meaningful ways—so they’re rewarded and entrusted with more responsibility. But senior leadership requires something more—and this is often where leaders come up short. Back […]
How storytelling can build a more inclusive and successful workplace
Anybody following business news in recent months is likely well aware of the controversies surrounding diversity, equity and inclusion initiatives. DEI is the latest cultural battlefield—with fiery arguments for and against the role it should play in an organization’s overall strategy. Some corporate leaders are now going “under the radar” with DEI, hoping not to […]
Make storytelling the secret weapon in your next merger or acquisition
The statistics on mergers and acquisitions can be shocking. By one count from Harvard Business School, companies spend over $2 trillion on acquisitions every year, but the M&A failure rate is 70% to 90%. How can all of these super-smart executives get it so horribly wrong? Again and again and again? But we shouldn’t be […]
Get smart with your storytelling: how to use AI to power your corporate content
Humans are wired to innovate. It’s in our genes. Our search for shortcuts—to get things done faster, cheaper and better—is evolution. Just think back to the humble wheel, the printing press, calculators and basically the whole World Wide Web. With each generation comes a lineup of the latest and greatest. But every so often, something […]
4 reasons to unleash your archives
As a storytelling agency, we’re in the business of preserving the past in service of the future. We’ve always understood the value of maintaining archives, but it was when our office went up in flames that our company mission suddenly became personal. Much of the damage was irreparable. But the next morning, as we combed […]
Using storytelling to build employee connections in a hybrid world
Every time society goes through a seismic shift, our tendency is to jump to some pretty definitive conclusions. And so many who studied work (and office) culture during the first few months of the Covid-19 pandemic declared “the end of the office as we know it.” It was easy to see why. Tools like Zoom […]