Services | Family offices

When story and structure align, family capital endures.

Storytelling solutions for modern family offices managing complex assets, multigenerational enterprises, and values-driven philanthropy. We help your clients articulate where their wealth came from, what it stands for today, and how its purpose carries forward.

Building story capital

For continuity, education, and transition planning

A well-preserved story isn’t nostalgic; it’s strategic. When a family codifies its origins and principles, they’re creating a continuity plan for the culture itself. We help family offices capture oral histories, film generational interviews, and craft family books or concise legacy briefs that distill lessons learned. The result: institutional memory that transfers wisdom alongside wealth.

Purposeful training programs

For cohesion, communication, and shared purpose

Reimagine the annual family meeting as a living classroom. Our facilitators bring the science and craft of storytelling — honed through work with global business leaders — to help families articulate purpose, bridge generations, and renew trust. Every session is customized to your family’s dynamics and designed to turn storytelling into a durable governance skill.

Family legacy in film

For visibility, pride, and private legacy preservation

Our team of interviewers, producers, and editors transforms your family’s collective story — its history, enterprise, and impact — into a cinematic archive. From pre-interview preparation to discreet on-site filming, we manage the process end to end. The finished film becomes both artifact and asset: a reminder of where the family has been and why it endures.

Helping North America's enterprising families preserve their legacies

One real estate entrepreneur’s story of vision, risk, and remembrance
A sporting brand story that starts with family, not gear
A family-owned taco chain hones in on heritage to honour franchise roots
From chocolate to questions of legacy: one founder’s second chapter
A love story that shaped a community and taught us the art of giving back
Telling the unsung story of a values-driven insurer
An iconic builder’s legacy written in concrete and kindness
How a bootstrapped, woman-led freight company proved values drive velocity
How one auto family told its story — on its own terms

From the Echo blog

There’s a delicate balance between sharing enough and sharing too much – both among family members and with external constituents. Dive into my podcast with the Family Office Exchange and learn how families can navigate this balance…
Our children’s instincts are often to rebel against our guidance, but they are physiologically, psychologically, and emotionally wired to learn from us — if we share advice in the form of stories…
For family offices thinking about the big picture—who believe their clients’ legacies should be about more than just the stuff they leave behind—a strategy is definitely in order…

Learn about other storytelling chops

Interface_service card_company-stories

Company stories

Our rally cry is ‘no boring stories’. We craft emotionally powerful books, videos and brand stories that truly move people and deepen connections.

service-card_storytelling-training

Storytelling training

We empower leaders and sales teams to use the power of story to achieve remarkable results. As we like to say, ‘data tells but story sells’.

Let’s build the qualitative half of your family’s wealth strategy