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We know a thing or two
Learn to harness the power of a good story for your company history, personal legacy, and more from our storytelling experts.
- Alison Smith-Cairns
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- | 4 min
Authenticity has become a true buzz word in the world (for good reason) and it’s through the crafting and telling of authentic stories that a strong trust relationship can build…
- Jane Hope
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- | 3 min
Celebrating 25, 50 or even 100 years in business is a big deal. Here’s how to make your company anniversary memorable – no matter what the number…
- Jane Hope
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- | 2 min
We’ve already talked about origin stories, but identifying those who are positively contributing to your culture can go a long way to larger change…
- John Burns
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- | 4 min
Emotion drives consumer decision-making, so how can successful brands identify and utilize this for meaningful positioning, differentiation, and authentic storytelling?…
- John Burns
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- | 4 min
Many businesses want to celebrate accomplishments like growth, acquisition, and milestone anniversaries, and they aren’t ready to disappear…
- Samantha Reynolds
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- | 4 min
There’s arguably no job more important for a company, and yet far too often it’s a scramble to find workers in a frothy labor market—or to keep those essential team members who will carry you through tough times….
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Brains behind the blog
Samantha Reynolds
- Founder + CEO
John Burns
- President
Ali Smith-Cairns
- Director of People + Projects
Matt O’Grady
- Editorial Director