Our Team

David McPherson,

David McPherson

I’m drawn to people’s stories, big or small. I especially love history and preserving these important stories from the past so they are preserved for future generations.

Favourite book
The Shadow of the Wind by Carlos Ruiz Zafon

Six-word memoir
Music is the elixir of life.


  • Received a Masters in Journalism from Western University in 1998
  • Bylines, over a 25-year writing career, include: The Globe & Mail, the Toronto Star, Zoomer!, PGATOUR.com, GRAMMY.com, and Canadian Cycling.
  • Published my first book (The Legendary Horseshoe Tavern: A Complete History) in 2017.
  • Published my second book (Massey Hall) in 2021. Both books were longlisted for the Toronto Book awards and were also nominated for a Heritage Toronto award

Deepest fear(s)
Picking up a drink again.